THE G.I. JOE INVASION — Fifty years ago today on February 9, 1964, Hasbro introduced G.I. Joe to the world. Company president Merrill Hassenfield let people know that Joe was an action figure, not a doll. After a test run in New York and then in stores across the country, the 12-inch soldier was a smash. (Sources: 1, 2)

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